The Heather Parady Show

Simplify Big Ideas for More Influence (Michael Boorman w/ Wisdom Made Easy)

content creation leadership Feb 27, 2023

"If you want to reach people you have to meet them where they are at."

If you want to reach people- you have to meet them where they are at. Even if YOU are super passionate about x-topic it doesn’t mean that you will be able to engage others and onboard them into your cause.

So how do you take BIG ideas and simplify them?

How do you know when you are being too confusing giving TOO much information?

Today I connected with Michael J Boorman, the founder of Wisdom Made easy where he is helping 90,000 people get wiser by sharing wisdom in a way that is easy to understand. In today's episode, he will teach you how to catch people's attention and simplify big ideas in an engaging and effective manner.

FROM TODAY'S EPISODE:

How to strip a message to its bare bones so your audience “gets it”
What should you ask yourself in order to KNOW if you have simplified your idea enough?
How simplifying information into a visual form makes it more accessible

TAKEAWAYS:

Remembering where you use to be and empathetically speaking to your audience from that place
Meet people were they are at and don't allow your ego to flex everything you know- it's possible you will LOSE people because they will be overwhelmed
Be honest about your journey and be humble- people are actually drawn to that- get past the “guru vibe” and just invite people on a journey with you
Ask for feedback. Engage in co-working creative discussions even if you roll solo.
Edit, edit, edit. Oh, edit more.

WHO IS MICHAEL J BOORMAN?

Michael J Boorman is the founder of Wisdom Made easy where is is helping 90,000 people get wiser by sharing wisdom in a way that is easy to understand and apply in everyday life.

CONNECT WITH MICHAEL J BOORMAN: