Onboarding Senior Citizens into Web3 | Sandra Abrams

community building web3 Jul 18, 2022

"You have to go where they are."

Do you have an older family member or friend who is SUPER wary of Web3? Our guest this week, Sandra Abrams is on a mission to “onboard senior citizens in Web3”. Yes, you read that right. She says, “We don't want to be left out of society this time.”

I wanted to have her on the show for a couple of reasons. One, if you think about building a community there are a TON of barriers that she has to face (to an extreme) that a lot of us face when building a community. Educational gap, technology gap, and figuring out a way to diffuse fear around an unknown topic.

Second, if you are in love with Web3 like I am, this is a HUGE service Sandra is providing the space as a whole. Not only is she equipping this demographic with the tools they need if they choose to engage with the blockchain themselves but she also helping them relate to their younger family members and friends by giving them the lingo and framework to engage in conversations about Web3.

She says, “I don't want other seniors to not understand at Christmas time when a grandchild talks about NFTs”. Guess what? This helps them connect more and might even bring them closer to the young person in their life that they love. Cool right?

Oh, did I mention she also goes down to the local Dunkin Donuts to help educate there? This woman is incredible and this conversation will challenge you to step up as an educator and like she says “go where they are”


  • Tips on defusing fear around technology

  • How to engage with an older demographic when talking about tech

  • How to better your engagement by “going where they are”


Sandra Abrams is a senior citizen who has created a curriculum to learn all about Web3 called Onboard60. Her mission is to provide education, awareness & resources to senior citizens navigating Web3. Although Onboard60 was designed for senior citizens, all ages are welcome, whether a beginner or a seasoned veteran, we all are on the journey together.



We don't want to be left out of society this time. @Onboard60 @HeatherParady #Web3 #CommunityBuilding CLICK TO TWEET

I don't want other seniors to not understand at Christmas time when a grandchild talks about NFTs.
@Onboard60 @HeatherParady #Web3 #CommunityBuilding CLICK TO TWEET

You have to go where they are. @Onboard60 @HeatherParady #Web3 #CommunityBuilding CLICK TO TWEET


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* Disclaimer* This content is for educational and entertainment purposes only. We are not giving financial or investment advice.


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