Starting a Speaking Career (Ernesto Verdugo)May 15, 2023
"When you have validation, the opportunities come to you. You don't have to search for the opportunity."
Are you interested in becoming a public speaker? One of our listeners participating in our 111-Day Creative Project Challenge recently reached out with a question about creating a speaker reel to attract more opportunities.
I connected with Ernesto Verdugo, a professional speaker and event organizer with over 30 years of experience, having worked with individuals in over 120 nationalities and 57 countries, making him a true global expert in the field.
I asked him to share insights on crafting a compelling speaker reel and kick-starting a successful speaking career. This was a literal deep dive and will make you rethink everything you know about the speaking industry.
Join the challenge: https://www.heatherparady.com/theproject
FROM TODAY'S EPISODE:
Speaking Reels vs. “Positioning Reels"
Why “One-Pagers” are old school
Being “validated” and focusing on platforms that index in Google
Craft a positioning reel using the hero's journey framework, positioning yourself as the mentor rather than the hero.
Reels are important, but your validation is more important in building a speaking career.
WHO IS ERNESTO VERDUGO?
Ernesto Verdugo is the 247th most traveled person in the universe. He worked for Reinassance Cruises and KLM Royal Dutch Airlines before becoming a full-time speaker and trainer. He’s worked with people from over 120 nationalities in 57 countries. He is a Little League baseball coach a private pilot and a master juggler. He lives with his wife and two kids in the Woodlands, Texas.
CONNECT WITH ERNESTO VERDUGO: https://bookernesto.com/
When you have validation, the opportunities come to you. You don't have to search for the opportunity." @ErnestoVerdugo @HeatherParady CLICK TO TWEET
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