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UNCONVENTIONAL LEADERS

A spiritual and quirky look at storytelling. Each week, you’ll get tactical storytelling insights, behind-the-scenes conversations with creators, and reflections on how the stories we choose to tell impact culture, humanity, and our spiritual lives.

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In this conversation, Matthew shares insights on developing the right story structure and themes to deeply resonate with audiences through the stories you want to tell. Be sure to check out his incredible book, 'Best Story Wins,' and his latest book, 'Santa Yeti.'

How to Build CONNECTION ONLINE | Seth Godin

We know we need to be generous, and we want to be generous. In this conversation, Seth Godin shares a deeper understanding of how we can do that. He also reminds us what people need and don’t need from us as leaders.

In this conversation, Amie McNee (@inspiredtowrite) invites us to rethink the stories we carry about creativity. She shares how to move past limiting beliefs, honor our art, and take our work seriously.Be sure to check out her book We Need Your Art and her thriving community, Inspired to Write.

Storytelling Tips for Personal Brands | Sun Yi

In this conversation, ‪@SunYiCo‬ shares how storytelling can transform your personal brand. He walks us through the creative process, the power of clarity, and why drawing a line in the sand makes your message unforgettable.

Rob Bell on Writing, Creativity, and Spaceships

Rob Bell, known for sharing deep truths in creative ways, talks about his new fiction book Where You Park Your Spaceship. He shares insights on creativity, human connection, and how storytelling helps us see reality more clearly—plus, his take on why no good planet is without good bread.

| Nicky Saunders

In this conversation, Nicky Saunders shares both practical tactics and deeper philosophy on how to show up online with purpose. She explores how to stay true to your mission and calling—even in a world with 60-second attention spans.

My Favorite Episodes

William Paul Young | Finding God Outside of Religion
Matthew Dicks | How to be a Better Storyteller
Antonio "Tony Talks" Baldwin | Inside Look at a Full-Time Viral Content Creator
Brendan Kane | The Secret to VIRAL Shorts
Todd Herman | Alter Egos, High Performance, and the MYTH of Authenticity
Reward Sibanda | Cultivating the CALLING of a Communicator
Neal Foard | Story Telling Tips for Social Media
Jack Canfield | Story Telling Tips for Social Media

LATEST EPISODES

Strengthen Your Spiritual Life with THIS | Alex Portillo

Aug 19, 2025

How to Pick the Right Story to Tell

Aug 14, 2025

How do I Reconstruct Faith? The Story of Ray Edwards

Aug 12, 2025

Full Backlog Here