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Creative Boredom, Ideation Process, and Throwing Caution to the Wind with 2x Emmy-winning Director Eric Anderson

creativity Mar 19, 2024

Today, I connected with two-time Emmy-winning Director Eric Anderson to discuss how to develop our ideas and foster creativity, the process of bringing our ideas to life, the differences between big-scale productions and being a content creator, and why sometimes you should just throw caution to the wind (because playing it safe can get kinda boring).


FROM TODAY'S EPISODE:

  • Differentiating between a dry spell vs “I shouldn't be doing this”
  • Is there a spiritual element to creativity?
  • Why boredom is something we should aspire to


WHO IS ERIC S. ANDERSON?

Eric S. Anderson is a two-time Emmy-winning Director and Creative Director with expertise in Editing, Design, and Visual Effects. He is known, in part, for crafting television's most iconic title sequences.

Eric began this professional journey as an independent Editor and quickly ascended from Creative Director to Executive Creative Director at Digital Kitchen (DK). In this capacity, he Directed/Creative Directed $15 million in award-winning design and live-action production annually. Eric's ambition and Creative Direction played a pivotal role in transforming DK into a globally renown creative agency.

With a twelve-year trajectory marked by significant milestones, Eric relocated from Chicago to Los Angeles. In LA, he created title sequences for major film studios, won multiple film festival awards, authored skunkworks projects for major record labels, and Directed commercials for Fortune 500 companies. His talent and enthusiasm caught the industry's attention, leading to his recruitment as the West Coast Creative Director of MPC's content division: MPC Creative.

Simultaneously, Eric gained industry prominence by being elected to the Emmy Board of Governors for an unprecedented three terms. During this tenure, he assumed leadership of the Main Titles category and left an indelible mark in the industry by creating a new category: Excellence in Motion Design. Eric served on the Emmy's Digital Strategy and Media Brand Management committees.

 Connect with Eric Anderson: https://www.esanderson.com/

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