Hi, Iâm Heather.
I guide unconventional leaders to uncover and BOLDLY share their stories in ways that connect deeply and amplify their impact. Whether you're looking to clarify your message or grow your platform through media, I'm here to help.
THE WORK
What We Do:Â We help âUnconventional Leadersâ (the rebels with a cause who know theyâre called to communicate radical messages) uncover and shape their story. Then, we show them how to bring that story to life through media that connects with the right people and creates real impact.
How We Do It:Â
- Message Clarity: Help you shape a narrative that cuts through noise.
- Media Amplification: Show you how to share that story through podcasting, video, social platforms, and more.
- Impact Expansion: Build visibility, connection, and growth without losing your authentic voice.
Why We Do It:Â
Unconventional Leaders often struggle with expressing what they do in a way that people get. Your message becomes lost in the flood of online content (or it feels like just more noise).
Iâm here to change that. I help you not only find your story...but use media to elevate your message, connect you with the right audience, and nurture real community.
(Get Started)"You are the best short-form storyteller I have ever seen."
Â
- Russell Brunson
How I Can Help:
Youâre Here Because...
You need clarity on what to say and how to make it meaningful.
You want ongoing alignment between your story and your visibility efforts.
You want a high-touch immersion to lock in clarity and walk away with assets.
Official Bio:
Heather Parady is a mental health therapist turned creative strategist and online entrepreneur. She has hosted multiple top-ranking podcasts, conducted over 1,000 interviews, and collaborated with brands like Old Navy on impactful storytelling. She has been featured in Forbes and Pop-Sugar (no, she didn't pay for either). Passionate about helping unconventional leaders amplify their voices, Heather combines creative strategy with storytelling to empower others to scale their impact and make a big âole difference in their work.


The real story.
Hereâs a little about my unconventional path: I grew up in Arkansas, was homeschooled my entire life, and played Mary, the mother of Jesus, in more church human videos than I can count.
Originally, I wanted to go into full-time ministry (thatâs what Southern Christian Bible Belt folks do, yâall). I even got ordained. But through a series of events, I realized that wasnât the path for me. I still wanted to make a difference in the world, so I went to school to be a nurse. I almost failed A&P 1 (yes, the first class), switched to psychology, and eventually earned a masterâs degree in it.Â
Therapist? Done deal.
But then I stumbled into the online space, fell in love with media, and discovered the world of creativity. Ironically, I feel like I found my way back to God through the creative process. This time, there wasnât a weird institution behind itâit was just a straight connection.
After graduating and getting my license as a Therapist, I turned down three perfectly good job offers to see if I could build something on my own.
Along my journey, Iâve hosted several top-ranking shows (conducted over 1,000 interviews), been hired by Old Navy to create content for their socials, ran a podcast with over 1,000,000 downloads in 8 months, spoken on stages about creativity, and worked with over 50 brands on their storytelling and content creation journeys.
Iâm more convinced than ever that the way to make an impact in your work is to bring every single ounce of you to the table.
Unashamed. Unbashful. And lit UP.
I also believe thereâs something greater at workâand It can be trusted.

Un-Testimonials
Want to read my complaints? These are all real commentsâand honestly, theyâre kinda true.
BTS Content Strategy:
Real Lessons from
My Weekly Wins (& Fails)
Every Friday, Iâll send you a quick video sharing lessons from my content journeyâwhatâs working, whatâs not, and how you can use it.
Hereâs What Youâll Get:
- Ideation:Â How I brainstorm and refine engaging content.
- Execution:Â Filming and editing hacks that save me time.
- Podcast Growth:Â Strategies Iâm testing to grow my show.
- Insecurities:Â Honest talk to help you feel more confident.
Sound good? Sign up, and Iâll email you a private YouTube link every Friday!