Anti-Hero in Storytelling

communication content creation storytelling Mar 29, 2025

Today, we’re talking about how embracing your flaws can build more connection and why audiences root harder for the anti-hero.

TOPICS FROM THIS EPISODE:

Why you might not want to paint yourself in the best light
The anti-hero framework and how to use it in your own story
How to share vulnerability without oversharing

EPISODES MENTIONED:

Attention Marketing for Creative Entrepreneurs | with Adam Ivy | Episode 42 https://www.youtube.com/watch?v=GOuNxNhepKI&t=7s
The Storytelling Process: Deep Dive with Screenwriter & Director Steven Bernstein | Episode 32 https://www.youtube.com/watch?v=TsSk_k8dMgk&t=24s
How to Tell Better Stories | Veteran TV Writer | with Michael Jamin‬ | Episode 52 https://www.youtube.com/watch?v=KSDEAS-StzQ&t=15s

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BTS Content Strategy:

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